Notes
Thoughts on Design
Read more“Your perception determines your reception.”
Josh Shipp

Thoughts on Website Strategy
Start with strategy. Strategy is at the heart of everything we do. In the video above, I break down some thoughts on how Apple and Google use strategy in the design of their website's home page. “Design is not just what it looks like and how it feels. Design is how it...

10 Things to Ask When Getting Quotes for a New Website
Hire a teacher; not a salesman. 1) Price. Did someone say elephant in the room? Price can be the most infuriating thing to wrap the mind around for both the client and the web design firm. Price has many variants and it really does vary by project. It is true that...

How We Made It to Google’s Front Page with a $0 Budget
Please note: We, in no way, can guarantee the results listed below. This is simply a combination of all our efforts and the results we found. We also recommend companies work with an S.E.O. (and/or) marketing firm if their budget allows. Please contact us if you are...

How to Sell Hosting & Maintenance Plans
Our director, Jake Kramer, was recently featured on Josh's Hall podcast. He dives in to the ins and outs of our monthly hosting & maintenance plans. A few topics they cover in the episode: How to package and display your maintenance/hosting plans The tools behind...

S.E.O. — A Basic Overview from a Web Designer’s Perspective
Why is SEO important for my website? Search engine optimization, or SEO, has been around for a while now. People know the or at least the acronym, but not everyone understands exactly what it is. No shame, if you’re not a marketing professional or building websites...

How to Give Effective Feedback
You need a website. You’ve asked around, looked online and found Artillery. You’ve viewed our portfolio of work, dig our design style, and you understand our strategic approach to design. You trust us. We’re a perfect fit and everyone is excited! Even the...

5 Reasons Why We Use WordPress
There are many ways to build a website. You’ve probably seen some even advertised on TV … Squarespace, Wix, or perhaps GoDaddy. If you’re reading this post, chances are you’re looking at hiring ARTILLERY to build your website and you’re wondering why we use WordPress....

4 Ways Websites are Like Cars
Adapted and revised from our 2015 article. When you compare a tech nerd and a stereotypical “car guy,” you probably have two completely different folks in mind. One is into Captain America and the other prefers Captain Morgan (don’t we all). It may sound...

Latest Project: District Growth
District Growth is located in Washington DC. They are dedicated to serving their clients the best way possible through their homes. Whether their client's desire is to create exceptionally affordable housing or an elegant luxury condo, their aim is to see the District...