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Thoughts on Website Strategy

Thoughts on Website Strategy

Start with strategy. Strategy is at the heart of everything we do. In the video above, I break down some thoughts on how Apple and Google use strategy in the design of their website’s home page. “Design is not just what it looks like and how it feels. Design is...
S.E.O. — A Basic Overview from a Web Designer’s Perspective

S.E.O. — A Basic Overview from a Web Designer’s Perspective

Why is SEO important for my website? Search engine optimization, or SEO, has been around for a while now. People know the or at least the acronym, but not everyone understands exactly what it is. No shame, if you’re not a marketing professional or building websites...
How to Give Effective Feedback

How to Give Effective Feedback

You need a website. You’ve asked around, looked online and found Artillery. You’ve viewed our portfolio of work, dig our design style, and you understand our strategic approach to design. You trust us. We’re a perfect fit and everyone is excited! Even the best fit can...
Clean, Minimal & Powerful

Clean, Minimal & Powerful

by John Wooten The older I get, and the more experienced I become in web design; I find my approach to design becoming: clean, minimal, and powerful. In my younger years as a designer, I would often get sidetracked by flashy effects and adding features to a site...
We were featured! Divi Chat Podcast: Ep. 05

We were featured! Divi Chat Podcast: Ep. 05

We were recently featured on the Divi Chat podcast! The title was “Effective Design Principles with Divi” — read more… Check out the most recent episode of the Divi Chat podcast to hear John Wooten’s thoughts and wisdom on...

Web Design Statistics

Mind blown? Check out why below… Yeah, you read that right… It’s pretty sad it’s come to this… But we suppose it makes sense. Although pitiful, the pornography business makes loads of money and therefore invests it back into their main sales medium –...