Thoughts on Website Strategy

Thoughts on Website Strategy

Start with strategy. Strategy is at the heart of everything we do. In the video above, I break down some thoughts on how Apple and Google use strategy in the design of their website’s home page. “Design is not just what it looks like and how it feels. Design is...
10 Things to Ask When Getting Quotes for a New Website

10 Things to Ask When Getting Quotes for a New Website

Hire a teacher; not a salesman. 1) Price. Did someone say elephant in the room? Price can be the most infuriating thing to wrap the mind around for both the client and the web design firm. Price has many variants and it really does vary by project. It is true that...
How We Made It to Google’s Front Page with a $0 Budget

How We Made It to Google’s Front Page with a $0 Budget

Please note: We, in no way, can guarantee the results listed below. This is simply a combination of all our efforts and the results we found. We also recommend companies work with an S.E.O. (and/or) marketing firm if their budget allows. Please contact us if you are...
S.E.O. — A Basic Overview from a Web Designer’s Perspective

S.E.O. — A Basic Overview from a Web Designer’s Perspective

Why is SEO important for my website? Search engine optimization, or SEO, has been around for a while now. People know the or at least the acronym, but not everyone understands exactly what it is. No shame, if you’re not a marketing professional or building websites...
How to Give Effective Feedback

How to Give Effective Feedback

You need a website. You’ve asked around, looked online and found Artillery. You’ve viewed our portfolio of work, dig our design style, and you understand our strategic approach to design. You trust us. We’re a perfect fit and everyone is excited! Even the best fit can...
Clean, Minimal & Powerful

Clean, Minimal & Powerful

by John Wooten The older I get, and the more experienced I become in web design; I find my approach to design becoming: clean, minimal, and powerful. In my younger years as a designer, I would often get sidetracked by flashy effects and adding features to a site...